Niccolò Pavone
—Designer & Technologist
¡Hola! this is Nico.
Someone who loves creating meaningful digital experiences that genuinely improve people's lives through thoughtful design and technology.
Creative by nature,
tech-driven by experience—I've spent the past 12 years shaping brand and product experiences, from early-stage startups to Fortune 500 companies.
I’m now seeking my next opportunity at the intersection of exceptional design and meaningful innovation.
Quality drives everything I do, and I'm passionate about guiding emerging design talent. I excel at building relationships across disciplines and navigating complexity with clarity and confidence.
I approach problems systematically while maintaining uncompromising standards. Whether we're defining strategy or perfecting details, I'll work alongside you, learn from your expertise, and help us build something extraordinary together.
My experience spans the complete product journey, from initial vision and strategic planning through research, development, and launch. I'll work closely with you to maximize our collective impact.
I'm {deeply_technical} — and while (I’m ≠ engineer),
I understand the landscape well enough to communicate effectively and contribute meaningfully to technical conversations.
I understand the landscape well enough to communicate effectively and contribute meaningfully to technical conversations.
Accessible
Thoughtful
Beautiful
Well Made
These principles guide everything I create, woven into each project I undertake. Making and improving has always been part of who I am—finding ways to enhance the world around me through design and design-thinking principles. When I can solve real challenges with beautiful, functional solutions, I feel most aligned with my purpose.
I love thinking expansively while working with precision and care, considering whole systems, long-term impact, sustainability, cross-functional collaboration, zooming out on company strategy, and zooming in on details.
I'm constantly evolving, learning, and pushing toward the highest quality possible, all in service of meaningful missions that connect my work to something larger —contributing to positive change in the world.
I'm a designer with a background in visual communication, starting from brand identity and digital design, and growing into product strategy and development. I care deeply about crafting experiences that feel intuitive, meaningful, and aligned—visually and functionally.
Curiosity drives me. It keeps me learning, adapting, and pushing for quality in everything I do.
Over the past 12+ years, I’ve worked with creative agencies, freelanced, and teamed up with companies big and small—always drawn to ideas with purpose and people who care.
Apple
Annotation & Data Analyst AIML
Played a key role in driving groundbreaking improvements to Siri’s dictation models, scaling AI solutions that have redefined how over 2.35 billion users interact with Apple technologies daily. My work enhanced machine learning datasets for Voice Control, Dictation, and AI-driven features across Spotlight, Photos, Mail, and more—paving the way for a transformative shift as Apple evolves its approach to AI through Apple Intelligence.
Led critical data architecture initiatives, from data collection strategies to annotation pipelines and labeling workflows, ultimately strengthening Apple’s natural language processing capabilities across its entire ecosystem. Pushed the frontier of inclusive design through AI-powered visual accessibility features that deliver real-time, context-aware descriptions for visually impaired users—blending empathy with generative technology.
> Inside Apple’s NLP Team: Teaching Machines to Read and Recognize Patterns
> Inside Apple AIML Shaping the Future, Sharing the Journey
> Connect with me to learn more
Apple
Creative & Technical Expert
Worked at Apple’s iconic Piazza Liberty flagship store in the heart of Milan, where I engaged with a diverse international audience—including artists, musicians, business leaders, celebrities, and above all, people driven by the desire to use Apple products to make a positive impact on the world. Collaborating with multicultural teams, I took part in major product launches and cultural initiatives that established the store as a vibrant hub for creativity, innovation, and community engagement.
Through expert problem-solving, consultative sales, and the design of innovative workshops, I helped position our location as Milan’s leading destination for creative technology. These efforts not only elevated customer satisfaction and business performance, but also reinforced Apple’s cultural and market presence in the region.
Over the course of my time there, I supported more than 25,000 individuals in navigating complex creative and technical challenges—bridging the gap between cutting-edge technology and human potential.
This journey not only defined my professional path but also deeply influenced who I’ve become. I carry it forward with gratitude, and a clear sense of purpose—an experience few are fortunate enough to have, and one I’ll always deeply value.
> Discover more about Apple Piazza Liberty
Accenture
Product Designer
Conceptualized and led strategic innovation initiatives by applying design thinking and agile methodologies to deliver user-centered solutions in step with evolving market needs. I've helped design future-facing applications, interactive prototypes, and experiential models that anticipated emerging trends in consumer behavior and retail ecosystems.
At Accenture’s Customer Innovation Network (ACIN Milan), in partnership with FJORD Studio, I've also helped develop bespoke creative tools and workshops that led in the creation of immersive experiences powered by advanced technologies, bridging innovation strategy with tangible, impactful outcomes.
Cayenne
Digital Project Manager
Led digital communication projects for a prominent Milan-based advertising agency, managing cross-functional teams and multimillion-euro budgets for major automotive and food & beverage clients, including Porsche, Škoda Auto, and Forst Beer. Oversaw the execution of integrated, multi-channel campaigns across web, TV, radio, and digital platforms—driving brand visibility, customer engagement, and measurable results.
Acted as strategic lead across a variety of production streams, from promotional content and e-commerce to large-scale web advertising campaigns. Maintained daily collaboration with client marketing and communications teams, providing end-to-end support on concept development, research, execution, and budgeting.
Specialized in the implementation of mobile apps, digital contests, and custom web platforms—translating complex business needs into high-impact, user-centric digital solutions.
Università Politecnico di Milano
Platform Developer
What started as a weekend hackathon in Stuttgart—quickly became a turning point in my early career. Competing alongside international teams at an event hosted by MFG Baden-Württemberg and Politecnico di Milano—my team’s project was awarded Most Innovative Concept. That recognition didn’t just end with a prize: it led to an invitation to design and develop the organizers’ official digital platform. What began as a fast-paced prototype evolved into a full-scale professional collaboration, marking one of my first real-world experiences turning creative ideas into impactful digital solutions.
> Explore more about CCAlps
Freelance
Designer & Web Developer
I come from a Classical education in Humanities and the Arts, synthesizing the core of my studies in a thesis titled 'Code is Poetry'. This work embraced the notion that code—whether visual, linguistic, musical, or embedded in human-machine interaction—is, in essence, a form of poetry: perhaps the most accessible and powerful language we have.
My journey has taken me around the world, evolving from small independent projects to larger-scale ventures, deeply influenced by my academic experiences abroad. Inspired by my travels, peers, and mentors, I enriched my education through summer programs at Stanford and the Rhode Island School of Design, experiences that ultimately guided me to the Media Design School in Auckland, New Zealand. I later returned to Italy, where I rooted my career in my hometown (Milan) and explored roles in digital firms such as Cayenne
and later Accenture
I’m currently exploring new horizons in product innovation and design systems, following seven transformative years at Apple—four of which were dedicated to dictation technologies and data labeling, where I translated complex machine learning architectures into intuitive, human-centered experiences. Formally trained in visual communication through studies in the U.S. and New Zealand, my journey has evolved from traditional graphic design to web implementation, full-cycle product design, and customer-centric detail.
Over the past decade, I’ve collaborated with global consultancies and product-driven companies, recently expanding my focus into AI development at Apple.
Along my professional journey, I’ve crafted visual grammars that decode complexity and transform data into meaningful, actionable insights. I’ve worked seamlessly across time zones and cultures, partnering with multidisciplinary teams and blending analytical rigor with narrative-driven design. Now based in Barcelona, I’m open to new opportunities and collaborations.
Colophon
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